Apr, 16 – Today we’re delighted to share that Impact has been recognised on the world communication stage not once, not twice, but three times over. In the year we celebrate our fifteenth birthday, we’ve won two International Association of Business Communicators (IABC) Gold Quill Awards of Excellence and have also just been named best in show, winning the IABC’s annual 2010 Special Business Issue Award. The awards are recognised as the most prestigious and highest level of professional acknowledgment within internal communication globally, and we’re ecstatic.
Our first Gold Quill of Excellence and the 2010 Special Business Issue Award were won by our change communication team for our work for Ford Australia. The awards recognised what was a complex campaign for a company in an industry facing a challenging operating environment. The work ensured crucial public employee and union support for a difficult business announcement, contributing to an overwhelming raft of positive media articles across all media outlets.
Our second Gold Quill was won together with Bayer Australia and New Zealand. This award recognised communication excellence for the development and execution of Bayer’s B-Green project which drove and achieved measurable behaviour change across its Australian and New Zealand workforce around sustainability. The project, steered our specialist sustainability communication team operating under our OgilvyEarth practice, led to a raft of energy, recycling and other initiatives and was also recently awarded the best internal communications program for all Bayer companies worldwide.
“These awards demonstrate Impact can compete on a world communication stage and recognise we’re delivering the highest possible level of strategic and creative counsel to gain vital employee support for business critical initiatives for companies in Australia,” says joint managing director, Tam Sandeman.
“This is the first time two top awards have been won by the same company in Australia and winning the overall Business Issues award was the icing on the cake. More importantly, it showcases work in two areas gaining increasing importance on every Australian business’ agenda – sustainability and change,” adds Stephen Hale, co-MD.
The awards will be given at the IABC’s international conference in Toronto in June 2010.